Launched in 1996, Loyalty New Zealand is New Zealand’s expert on customer loyalty. We specialise in the clever use of big data to help Kiwi businesses know more about what their customers want from them, and how they can best deliver it.
Best know for the Fly Buys loyalty programme, Loyalty NZ has 21 years of longitudinal consumer behaviour data, and pairs this with a wealth of other data sources through analytics brand Lab360. We’ve got a team of more than 90 across our Auckland and Wellington offices, plus a customer service centre for Fly Buys members. Backing up the Loyalty New Zealand team are our major shareholders: New World (Foodstuffs), State (IAG), BNZ and Z Energy.
Loyalty NZ is excited to partner with the Marketing Association to recognise the very best in direct marketing and data insights.
Category Sponsor: Grand Prix Award
Orangebox is a market leader in data driven direct marketing communications and end-to-end campaign management. As specialists in producing highly creative DM campaigns with complex variable data and dynamic content, combined with superior digital print solutions, our capabilities are second to none. Our extensive services also include mail processing, hand processing and fulfilment along with email and web solutions.
We also are proud to have an amazing team who are a creative bunch of thinkers and doers – we love to think outside the box and our ethos is to say ‘yes’ to our clients and deliver their campaigns on time, on budget, every time.
Category Sponsor: Not-for-Profit
Category Sponsor: The Keith Norris Direct Marketing Organisation of the Year
Category Sponsor: Excellence in Personalisation
Connect to the right audience. All the time.
Contacts Plus is the ultimate ‘one-stop-shop’ for all your consumer marketing data requirements. We are a Data Zoo company, committed to providing the most up to date and comprehensive data in accordance with best practice standards and New Zealand law.
Our intelligent and sophisticated marketing databases immediately maximise your revenue opportunities. Customers have access to new consumer lists, as well as boosting their existing ones with data that is updated daily.
Our services and delivery packages are customisable and competitively priced. Find out more at contactsplus.co.nz.
Category Sponsor: CRM & Data Management
As New Zealand’s favourite loyalty programme, Fly Buys is thrilled to support New Zealand’s marketers through partnership with the Marketing Association, promoting and excellence and innovation in the industry.
Fly Buys has approximately 2.5 million active members earning points, and every month more than 1.3 million unique Fly Buys members swipe their card or mobile app at a Fly Buys participant business. There are approximately 1,500 locations where you can earn Fly Buys points in New Zealand, including Liquorland, New World, Z Energy, State Insurance, Noel Leeming and BNZ.
At Fly Buys, “We love to Give”. Our members receive over 800,000 rewards every year, and hundreds of thousands of members are receiving discounts on fuel and groceries through Fly Buys Pumped at Z and New World Clubcard.
Category Sponsor: Strategic Vision
Laybuy is New Zealand’s leading ‘Buy Now, Pay Later’ payment solution, and offers a simpler way for shoppers to pay in 6 weekly, interest free instalments while retailers receive payment immediately. Here’s what some of our retailers have to say:
“Laybuy has provided our customers with a new way to pay with more flexibility; we have seen a direct relation to sales growth as a result.” – RUBY
“Laybuy increased our online sales immediately” – Animates
“Laybuy has certainly helped increase Average Transaction Value within our business.” – Postie Plus
Category Sponsor: Retail & E-Commerce
PageProof delights marketing teams and creative design teams globally by letting them gather feedback on work (artwork, presentations, video, audio, websites, EDMs, HTML ads…even 3D content!) where comments are placed with a red pen directly on the file – all in real time. They receive a single to-do list of changes, or an approval, saving precious time and money for everyone involved in the sign-off process.
“We spend half the time we used to, and have twice the output as our team did one year ago” – Allergy Research Group
Say goodbye to chaotic email feedback, phone calls and illegible scribbles on print outs – PageProof brings efficiency, clarity and accountability to organizations in all industries proving why it’s the number 1 rated online proofing platform on G2 Crowd.
PageProof is so simple and effective that 20 minutes is all you need to grasp the scope of its unique features and benefits. You can book a demo here.
Category Sponsor: Excellence in Art Direction
Category Sponsor: Technology & Emerging Technologies
As consumers become more sophisticated in their digital engagement with brands, organisations need to adopt advanced tools and data-driven strategies to succeed in this increasingly competitive landscape.
Qrious offers data, analytics and customer engagement solutions to unlock insight and deliver experiences that customers love. We’re passionate about leveraging the power data to enable New Zealand organisations to succeed in a digital world. To find out more visitwww.qrious.co.nz.
Category Sponsor: Excellence in Data Strategy
TRA is an insight agency. We combine our understanding of human behaviour with intelligent data capability to help our clients navigate uncertainty and answer the big questions they are facing. We do this by putting people at the heart of the organisations we work with through extensive use of research, analytics, strategy, culture and design. Find out more at tra.co.nz
Category Sponsor: Customer & Market Insight
Category Sponsor: Media and/or Channel Utilisation
WeAreTENZING is the premium content creator management agency. We work with our exceptional talent to assist them in finding their purpose, passion and align them with brands that feel the same. Our talented team of content creators have a highly engaged and large audience, more eyeballs view their content on a weekly basis than 3News.
Category Sponsor: Social Media & Digital
Category Sponsor: Purpose Driven Marketing
Writers who understand the strategy behind the words? That’s where your life gets easier.
We’re an agency, but without the pricey retainers, juniors padding their books, or delays while your copywriter takes a holiday – just people who can take your brief and get it right straight away.
Working together, our team can cover everything from ad copy to readable, shareable blogs. That’s because we can write, of course, but first we do the thinking – about what stories to tell, what tone to take and what arguments to make.
It’s part of why we’ve grown from a cute little one-woman-band into one of Auckland’s most trusted copywriting agencies. To find out more visit wordsforbreakfast.co.nz
Category Sponsor: Excellence in Copywriting